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Reading Time: 4 minutesGrateful patient fundraising is a well-established concept in healthcare. Patients (or their family members) receive excellent care from a healthcare facility, and members of the hospital’s fundraising staff engage with those grateful patients or families to create…
Reading Time: 3 minutesEducational institutions have “built in” donor bases within their alumni populations, but non-alumni can have tremendous philanthropic impact as well. In fact , Graham-Pelton conducted research of the top 50 gifts made to education in 2020, according…
Reading Time: 4 minutesAn increasing number of donors view planned giving as an avenue to support to a beloved organization. With donor interest rising, it is imperative that every nonprofit prioritize planned giving programs. Of the $449.64 billion donated in…
Reading Time: 4 minutesFew can deny that this has been a challenging year, but would it be fair to say that it was challenging for everyone in the same way? Before you answer, consider: Over the past year, I’ve found…
Reading Time: 3 minutes“We did a wealth screening. Now what?” “I need more prospects. How can I discover new leads?” “Where has my prospect made their largest gift? Have they ever named anything?” “My prospect just gave through a family…
Reading Time: 3 minutesWhether you’re requesting meetings off-site or you’re inviting a prospect to your organization for a special activity or tour, email is often the go-to means of communication. Though email as an outreach tool is ubiquitous and commonplace,…
Reading Time: 4 minutesIt’s been eight months (but who’s counting?), and by all accounts, COVID-19 is still all-consuming. Add to that a contentious political climate and sensational (in all the bad ways) news cycles, and it can seem impossible to…
Reading Time: 2 minutesCommunication holds the key to a nonprofit’s success. A well-crafted, resonant message not only enhances outreach but also fortifies relationships, drives donations, and fuels the mission. When fine-tuned, this skill becomes a powerful tool, propelling an organization…
Reading Time: 7 minutesProspect portfolios are crucial for any organization that wants to stay on top of identifying potential major donors who could make a difference at their organization. Knowing that prospect portfolios are important is easy, but what’s not…
Reading Time: 3 minutesCrises will happen. Nonprofits put in place leadership structures, accountability measures, and dedicated teams to prevent them as much as possible. And yet even the most well-prepared, best practice-driven, and finest mission-oriented nonprofits are not immune. News…